Building Authority And Trust Online requires continuous effort
In Reputation Marketing You Must First Establish:
- A Google My Business Page
- A Facebook Business Page
- A YouTube Channel
- Listings on at least 25 Local Business Directories
- A collection and marketing system for reviews and testimonials
- Links between the above
Google also needs to like your website:
- It must be mobile friendly meaning it will show up well on a mobile phone.
- Pages and posts will feature keywords and location
- A blog with regular content added
- Linking between pages is essential.